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Santa Monica, CA (PRWEB) April 26, 2012

Total Beauty Media Group, a leader in online beauty and wellness publishing, today announced the launch of Total Beauty Collection, a curated collection of beauty samples.

Each Total Beauty Collection includes four to six hand-picked, deluxe-sized beauty samples across skin care, hair care, cosmetics, and fragrance, giving consumers the opportunity to try a range of top-rated products. Brands including Pixi, Alterna, Blinc, and Murad have already signed on. Consumers will be encouraged to rate and review products at TotalBeauty.com to drive further brand engagement, and through this they will receive incentives and offers for full-sized product.

“Total Beauty Media Group has an active community with 160 million visits annually. We know consumers come to us to learn about and try new products. With Total Beauty Collection, we’re offering brands the opportunity to reach our loyal community in a risk-free way,” said Emrah Kovacoglu, Founder and CEO, Total Beauty Media Group.

A recent Total Beauty Media Group study shows the influence of sampling on product purchase:

Product samples impact consumer opinions and conversation about a brand: After sampling,

84 percent of consumers will recommend the brand
80 percent will talk about the brand online
76 percent have an improved perception of the brand
60 percent planned to purchase the brand

“Our research shows that sampling can propel consumers through the buying cycle, bringing them from brand awareness straight to purchase intent. Total Beauty Collection provides brands with this opportunity to reach new consumers in an impactful way,” said Ethelbert Williams, Head of Marketing, Total Beauty Media Group.

A limited quantity of the first Total Beauty Collection will go on sale May 7 for $ 15 at TotalBeauty.com/Collection. Consumers can sign-up now for email reminders about the sale. Brands can inquire about upcoming Total Beauty Collections by emailing Ethelbert Williams at ewilliams(at)totalbeauty.com.

About Total Beauty Media Group

Founded in 2007, Total Beauty Media Group operates TotalBeauty.com, home of the largest database of independent, unbiased beauty product reviews for women. TotalBeauty.com features hundreds of thousands of user-generated reviews, spanning more than 45,000 products, including most known prestige, mass-market, salon, and spa products. In addition, the site publishes daily editorial coverage of beauty news and trends, including TotalBeauty.com TV, an immense library of beauty how-to videos.

Total Beauty Media Group?s portfolio of digital beauty, health, and lifestyle media properties include: TotalBeauty.com, BeautyRiot.com, LimeLife.com, and ModernMan.com. Total Beauty Media Group is backed by USVP and Wallington Investments and based in Santa Monica, Calif. For more information about Total Beauty Media Group, visit TotalBeautyMedia.com.

Pittsburgh, PA (PRWEB) January 16, 2012

Never a company to get stuck in a rut or fall behind the times, Pittsburgh-based Automated Security Alert has a finger on the pulse of public preference: social networking. Although most people view popular social networking sites such as Facebook and Twitter as a fun way to keep up with friends, Automated Security Alert sees the potential of social networking as way to educate the public about the options and benefits of medical alarms and monitored medication dispensers.

Jason Seyler, the company?s Director of Life Safety, commented, ?Social media is a great place to find news, information, and reviews on healthcare professionals and similar providers of healthcare related services. With over 175 million Twitter accounts and 800 million active Facebook users it?s imperative to educate people with these platforms . . . Many are unaware of our technologies.? Automated Security Alert is using Facebook, Twitter, and blogging to reach thousands of people to make them aware of how simple precautions such as medical alarms and monitored medication dispensers can save lives, provide immediate intervention during a health crisis, and prevent serious medication errors. By using social networking to expand their reach, the company wants to further its mission to keep people out of nursing homes and in the comfort of their own homes for as long as possible.

Automated Security Alert can be found online at the following places: on Twitter, Facebook, YouTube, Google+, and on ASA’s Blog.

Automated Security Alert, Inc., has provided freedom and security since 1988 to over 60,000 consumers through the use of technology and services that enable seniors, physically-challenged persons and recovering patients to maintain an independent lifestyle in their homes. ASA?s creative, dependable solutions include medical alert systems (?personal emergency response systems?); fall detection systems; and medication management systems, including electronic pill dispensers and monitored automated medication dispensers.

For further information, please contact Matthew Couillard at 1.800.338.7114.

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